The North America tomato market plays a vital role in the region’s agriculture sector, supported by diverse production systems including open-field farming, greenhouse cultivation, and hydroponics. Tomatoes are one of the most consumed vegetables in North America, used both fresh and processed in sauces, soups, juices, and packaged foods. The market is benefiting from the growing demand for fresh, high-quality produce, as well as the expansion of organic and locally grown tomato varieties. Greenhouse technology, controlled environment agriculture (CEA), and efficient irrigation systems are enabling year-round tomato production, improving supply stability.
North America Tomato Market Size
In 2024, the North America tomato market reached a volume of 12.18 million metric tonnes (MMT). The market is expected to witness steady growth due to the rising production of tomatoes driven by small-scale vegetable farms, greenhouse expansions, and advanced farming techniques. The United States is the largest producer in the region, followed by Mexico and Canada, with Mexico also serving as a key exporter to the U.S. and other markets.
North America Tomato Market Trends
- Greenhouse Expansion – Increasing adoption of greenhouse and hydroponic tomato cultivation for higher yields and quality control.
- Organic and Locally Grown Demand – Rising consumer preference for pesticide-free, locally sourced tomatoes.
- Varietal Innovation – Development of tomatoes with improved flavor, texture, and shelf life.
- Sustainability Practices – Use of water-efficient irrigation, renewable energy, and sustainable packaging in tomato production.
- Rising Processed Tomato Consumption – Growth in demand for tomato paste, sauces, and ready-to-use food products.
North America Tomato Market Growth
The market is expanding due to technological advancements in cultivation, improved supply chain management, and increased consumer demand for healthy diets rich in vegetables. The food processing industry’s requirement for bulk tomatoes for sauces, ketchups, and soups is also contributing significantly to market growth. In addition, export opportunities for North American tomatoes, particularly from Mexico and Canada, are increasing due to their competitive quality and supply capacity.
North America Tomato Market Segmentation
Breakup by Type
- Organic
- Conventional
Breakup by End Use
- Processing Industry
- Retail and Institutional
- Other Uses
North America Tomato Market Forecast (2025–2034)
Between 2025 and 2034, the North America tomato market is expected to grow steadily as controlled-environment agriculture, vertical farming, and precision agriculture techniques become more widespread. These innovations will help meet demand even in adverse climatic conditions, ensuring consistent supply for both fresh consumption and processing industries.
Competitive Analysis
The North America tomato market is competitive, with leading players focusing on greenhouse expansions, varietal development, and sustainable farming practices to strengthen their market share.
- Del Monte Foods, Inc. – A major player in processed tomatoes and tomato-based products.
- Lipman Family Farms – One of the largest open-field tomato growers in North America.
- Mastronardi Produce Limited – Known for greenhouse-grown premium tomato varieties.
- Village Farms Fresh – Specializes in sustainable greenhouse tomato production.
- Windset Farms – Offers greenhouse-grown tomatoes with a focus on flavor and freshness.
- Others – Include NatureSweet, Red Sun Farms, and Houweling’s Tomatoes, contributing to both local and export markets.
